We all are living in a fast-paced environment where everything has gone digital in our life. Earlier, if you plan to boost your business more, you would have run ads on radio, television, etc. Times have changed the mode of marketing too. All establishments now rely greatly on social media marketing, as social media acts as a simple and powerful tool to convey whatever we are thinking, doing, or planning, to the outer world. In addition to this, the other crucial reason for the wide popularity of social media may be the ease of using it. Anyone can use Facebook, Instagram, Twitter, LinkedIn, and other social media platforms effortlessly without digging deep into their roots.