The Android app development industry is one among the many big industries that are rapidly transforming themselves owing to the growing dominance of Artificial Intelligence. Google’s recent announcements point to the fact that their services, and potentially various other mobile technologies, will heavily rely on AI to offer exemplary user experience.
Here are a few facts that highlight how Google is embracing the increasing influence of AI.
- The Google Duplex, announced during Google I/O 2018, is an AI-based technology that allows one to call businesses or book appointments via a ‘smart’ virtual assistant.
- Android Q is designed to offer impressive AI, ML, AR experiences especially in Pixel devices.
Now many companies offering enterprise application services are willing to invest in imbuing AI capabilities into their mobile apps. With Google seemingly doing the same, it’s no surprise that Android app development will also have a renewed focus on AI-fueled capabilities.
That said, let’s check out a few great AI features that next-gen Android apps will very likely possess.
The feature was first seen during the Google I/O 2018 as something that has apparently made Gmail ‘smarter’. The feature utilizes a combination of both AI and ML to generate smarter responses for users during conversations or when sending mails. The Smart Reply feature can be used on social media apps, chat apps, business support forums etc.
Personalization with AI
Netflix is what it is today not just because of its massive library but also because it caters to the specific interests of each of its subscribers. The app brings videos to a user based on his/her interests and watchlist history. Netflix does this with the help of an AI-driven predictive analytics system, similar to how Amazon does it – recommend products that may be of interest to users.
Personalization significantly improves customer experience which is why every growing mobile app development company should add AI-based personalization feature in their apps.
Artificial Intelligence augmented voice recognition technologies in more ways than one leading to the birth of Speech Recognition. Now apps feature powerful speech recognition technology that can accurately decode human speech into a language understood by a computer. Businesses can leverage this technology in their Android apps enabling their users to sign up for services and fill up forms with speech alone. The feature can also come in handy when the app is meant to perform various business operations as per the user’s instructions.
Apps with landmark detection capabilities are capable of identifying landmarks in an image if any. The feature is powered by Artificial Intelligence, and is primarily considered for apps offering services associated with travel and tourism.
AI-based Face recognition is much smarter than the previous versions of face recognition technology we are familiar with. AI-based face recognition is more accurate and has been embraced by popular websites such as Lenskart.com and Ditto.com to scan visitors’ faces and display how the faces would look with a chosen eyewear on them. The face recognition feature can be useful in enterprise mobile applications for employees of an organization and government applications to bolster security.
Parallel to technological advancements, customer needs are also changing. Mobile users demand better services at the shortest periods of time. This is why businesses are forced to upgrade themselves to cater to their customers and entice potential customers better than they used to.
For businesses investing in Android apps, embracing and leveraging powerful technologies is a necessity. That said, it’s obvious that the influence of AI in mobile apps will be growing even more in the coming years.